When you mention the name Hailey Bieber, the first idea that comes to mind is fashion, skincare, a celebrity marriage, and currently, motherhood. This biography of Hailey Bieber will take us through her story in a simple language that one can easily read and comprehend. She has left the modelling world behind to venture into business and now is a mummy all the same, yet she is still in the limelight. The article provides a clear and reliable glimpse into the life and work of Hailey.
Childhood and Family Life.
Birth and heritage
Hailey Rhode Bieber (born Baldwin) was born on November 22 1996 in Tucson Arizona. She is a daughter of actor Stephen Baldwin and graphic designer Kennya Deodato Baldwin. Her grandfather is Brazilian musician Eumir Deodato on the side of her mother. The meaning of her name Hailey Rhode is her middle name Rhode that she later adopted as the name of her skincare brand.
Upbringing and education
Hailey has been raised in an entertainment family, but she has reported her home life to have been as normal as possible. She also attended ballet training institution but could not continue when she was injured when she was in her childhood home school.
Modelling Career of Hailey Bieber.
Start in modelling
Hailey got into modelling when she was a teenager. She got signed with the Ford Models in the year 2014 and featured in the campaigns and magazines. She had a walk in, featured in editorials and collaborated with some of the leading fashion brands.
Work highlights
Her modelling career began rapidly: in 2015 she has covered magazines and runway shows in New York, London, Milan and Paris. She has collaborated with the brands like Guess, Ralph Lauren, Tommy Hilfiger.
Why this mattered
Modelling provided Hailey with a front stage, which allowed her to create brand awareness and introduced her to fashion and beauty people. That was later to be utilized when she entered business.
Hailey Bieber Biography
| Category | Details |
|---|---|
| Full Name | Hailey Rhode Baldwin Bieber |
| Date of Birth | November 22, 1996 |
| Age | 28 years old (as of October 2025) |
| Birthplace | Tucson, Arizona, U.S. |
| Nationality | American |
| Height | ~ 5′8″ (≈ 173 cm) |
| Weight | ~ 50 kg / 110 lbs (various sources estimate) |
| Parents | Father: Stephen Baldwin (actor) Mother: Kennya Deodato Baldwin (graphic designer) |
| Siblings | Sister: Alaia Baldwin (older) |
| Family Background & Heritage | Paternal: Baldwin family (well-known in U.S. entertainment) Maternal grandfather: Eumir Deodato (Brazilian musician) Heritage: Italian/Portuguese on mother’s side; English/Irish/Scottish/German/French on father’s side. |
| Early Life / Education | Homeschooled in childhood. Trained in classical ballet until a foot injury ended that path. |
| Career Beginnings | Signed with Ford Models circa 2014, began modeling campaigns and magazine editorials. |
| Notable Career Highlights | – Runway debut: Topshop & Sonia Rykiel (2014) – Featured in campaigns for brands such as Guess, Ralph Lauren, Tommy Hilfiger. – In June 2022 she launched her own skincare brand Rhode (named after her middle name) – In May 2025, Rhode was acquired by e.l.f. Beauty in a deal reported at up to US $1 billion. |
| Personal Life | Married to Justin Bieber (Canadian singer) in 2018. Child: Son, Jack Blues Bieber, born August 23, 2024. |
| Net Worth | Estimated around US $300 million (as of mid-2025) based on brand sale & modeling/endorsement income Note: exact figure not officially confirmed. |
| Height of Success | Her brand Rhode reported approx. US $212 million in sales for year ending Mar 31 2025. |
| Current Activities | She remains active in modeling, business (serving as Chief Creative Officer & Head of Innovation of Rhode) and influences in fashion/beauty. |
Business and Entrepreneurship Hailey Bieber Rhode Brand.
Launch of the brand
In June 2022, Hailey has launched her skincare and beauty brand Rhode (lowercase). Her middle name is Rhode and this is the brand name. The concept was that the brand was minimal-based skincare, which was affordable to the masses.
Growth and acquisition
The reported revenue by Rhode reached about US 212 million as of March 31, 2025. It was reported that e.l.f. Beauty settled on a purchase of Rhode in May 2025 to the tune of approximately US$1 billion. Hailey is still engaged as Chief Creative Officer and Head of Innovation.
The business impact
This step transformed Hailey to a business leader rather than a model and celebrity personality in the beauty industry. It shows an effective move towards entrepreneurship and brand development.
Personal Life Marriage, Family and motherhood.
Liaison with Justin Bieber.
Hailey is married to Justin Bieber, a Canadian singer in 2018. It is not the first time that their relationship is on the spotlight.
Becoming a mother
Hailey and Justin had a son, Jack Blues Bieber, in August 2024. In the recent interviews Hailey has talked about how motherhood altered her life, how she gained better understanding of herself and acquired new priorities.
Balancing career and family
Hailey still prioritizes her brand and business position and focuses on her family and wellness. She has said how her motherhood made her see sense and have clarity.
Public Image, Problems and Impact.
Popularity and nepotism label.
The fact that Hailey was born into a famous family and married one of the most popular pop stars in the world made some of her a so-called nepo baby (an individual who was privileged by family connections). She has openly admitted this term and has applied it as a topic of discussion of her work and aspiration.
Health and wellness journey
In 2022, Hailey had a medical emergency, a transient ischemic attack (mini-stroke), which has a blood clot as its cause (patent foramen ovale). Since then, she has addressed body changes after pregnancy and mental health on the social platform.
Influence and trend-setting
Hailey has more than a modelling contribution. Through her brand and her social media influence, she has shaped the trends in skincare, like the glazed-donut skin aesthetic, the least amount of makeup routines and wellness culture to her generation.
Hailey Bieber Skills and Strengths.
Creation of personal brand: Also, model to entrepreneur, she has created a unique personality.
Business skills: Starting and expanding Rhode to mainstream business in a competitive industry.
Flexibility: Changing roles- model, wife, mother, business leader.
Authenticity: She frequently discusses the actual experiences, body transformation, mental health, and rooted in faith.
Partnerships and networking: Building relationships in fashion, beauty, social media and business.
Conclusion
This biography of Hailey Bieber has followed her life starting with her early life and modelling to entrepreneurship and motherhood. She started in a famous family, entered the modelling world at the age of teen, started her own skincare company Rhode, got married to a music world star, and had a first child. She has undergone stresses, health issues and media attention but she does not go backward and is intentional and grounded. Her experience demonstrates that despite the fact that it comes with opportunity must come focus, effort and self-confidence to change one thing into several roles that matter. To the reader, it can be summarized that identity can develop, occupations can change, and life may offer new chapters, be it business, wellness, or family.
FAQs
What is Hailey Bieber most famous about?
Hailey Bieber is known mainly as a model, the founder of a skincare brand, Rhode, and because she is married to Justin Bieber. Her social identity is a combination of fashion, beauty and personal life.
What is the beginning of Hailey Bieber business?
In 2022 she started her own skincare brand Rhode but based it on minimalistic formulas and personal tastes and in 2025 the brand was valued significantly and acquired.
What is the largest health issue Hailey Bieber has ever experienced?
In 2022 she experienced a transient ischemic attack in the form of a blood clot due to a heart defect. She also talked about physical and mental postpartum transition when she became a mum.
When was Hailey Bieber and Justin Bieber born children?
In August 2024, they had their son, Jack Blues Bieber.
This is why Hailey Bieber is called a nepo baby.
Due to being born in a longstanding family (the Baldwin family), joining the modelling industry and publicity so young, some commentators refer to the nepo baby as an indication of the benefit of connections, although Hailey has discussed her need to work to establish her own place and branding.